The Reserve Club

The Reserve Club is Merchant’s Fine Wine’s free loyalty club, our very own version of the frequent flyer.

Benefits include:

  • Advanced notice of sales, promotions and events through the eVine (our e-mail newsletter).
  • Automatic membership in our coffee club where you 12th pound of coffee is free for up to a $5.99 value.
  • Purchase tracking (so you will never forget the good tastes you discovered).
  • Looking for a hard-to-find product? Link all your special requests through your account for easy ordering or reordering.
  • For all the benefits, please join in the store.

Note: While the eVine Sales Newletter may be subscribed to online, all the other tracking benefits require signing-up in person at the store.